Pros and Cons of a Smart Car

When people are thinking about making an expensive buying decision, especially with something as new and unusual as the smart car, they often want to know the pros and cons of the various options they are considering. This article will examine the pros and cons of a smart car.

There is no doubt that the smart fortwo car has its passionate supporters. Before it arrived in the United States in 2007, it had already enjoyed wild success in Europe over several years. But with its small size, there are also a number of concerns.

Pros of a Smart Car

There are many benefits to be considered; don’t let its small size fool you!

  • Environmentally-friendly. Not only is this small car fuel-efficient, averaging around 40 mpg, but it has several other environmentally-friendly features as well. The smart fortwo car uses innovative energy-efficient and recyclable materials in its construction. In fact, 95% of the vehicle is recyclable and the dash material is made from recycled synthetics.
  • Easy to park and drive. The smart car has a very small footprint. At less than 9 feet long, it’s nearly 3 feet shorter than the already diminutive Mini Cooper. Of course, a big reason for that is that it’s only a 2-seater. But the short size means this car is super easy to park, especially in tight spots or short spots where other cars wouldn’t fit. It’s also got a great turning radius that makes it very maneuverable.
  • Appearance. No one can argue that the smart fortwo car is not unique in its design and appearance. See one, and you will never forget it, whether you like it or not! Many people’s first impression is that it is just so darn cute. When Mercedes Benz brought the smart fortwo car to the United States, they updated its image to be more cutting edge, with more chrome, a bit longer hood section and updated headlights and dashboard area. You can also change out the plastic body panels to give it a whole new color, or purchase a car wrap with some kind of unique print or design on it.
  • Safety design. Most people’s first reaction when they see this tiny car is something along the lines of, “How could such a small car be safe on the road” However, what make the smart car so unique is Mercedes Benz attention to safety. From the innovative tridion safety cell, a sort of safety cage, to its 4 airbags and advanced braking system, the smart car is built for safety. Crash tests have consistently proved Mercedes’ safety claims. Anecdotal evidence, as published on the website, also supports those claims.
  • Surprisingly roomy inside. Another surprising benefit of the smart car is its interior roominess. There is plenty of leg room for both driver and passenger. Head room is great too, with men as tall as 6’6″ fitting in the driver’s seat comfortably. The cargo area is also quite roomy for a small car. We fit a 50-pound black lab and 2 other dogs in our hatch when we go hiking. And we’ve toted home as many as 8 grocery bags and a case of soda when we go food shopping.
  • Perfect commuter car. The smart fortwo car was originally designed as a “city car” for crowded European city-dwellers, and that is its greatest value in the United States, as well. It makes a great commuter car, with its roominess, solid gas mileage and zippy performance on the roads, not to mention ease of parking.

Cons of a Smart Car

Of course, no car is perfect for everyone, and this one is no exception. It does have a few features that could be improved, as well as some aspects that just make it the wrong choice for certain people.

  • Size vs. other cars on the highway. Despite its considerable safety features, there is no question that the smart car is much smaller than just about every other vehicle on the highway. So, there is a good chance that if you are involved in an accident with a big SUV or truck, you might come out the loser. However, there are accounts of smart cars faring better than other larger vehicles in an accident. One advantage of its small footprint is that it might be able to avoid collisions that a larger vehicle could not.
  • No cruise control. As mentioned above, the smart car was designed as a commuter, in-town type of car. Perhaps that’s why, despite a number of other high-end features, it lacks a cruise control option. If you do plan to travel in it or your commute involves highway driving, chances are you are going to miss having cruise control.
  • Unusual transmission. Smart cars have what is termed an “automated manual transmission.” What that means is that you have an option between going completely automatic or using a modified manual transmission. Most people find that keeping it in automatic means slightly sluggish gear shifting. That is easily remedied, however, by switching to the automated manual mode. This is a clutch-less manual transmission, meaning you are in charge of using the stick shift or paddle shifters on the steering wheel to switch gears, but you don’t have to coordinate with a clutch. The manual mode is super easy to use, even if you’ve never driven a stick shift before, and provides for a much zippier gear-shifting experience.
  • Limited passenger seating and cargo space. Smart cars only have 2 seats – the driver’s seat and one passenger seat. So they’re not meant to be family cars. And while the cargo hatch area is surprisingly roomy, it is still less than 8 cubic feet. So you won’t be hauling any lumber or large pieces of furniture in it.
  • Gas mileage could be higher. For such a small car, you might expect the gas mileage to be much higher. However, the smart car was rated the most fuel-efficient gas-powered car in the United States by the EPA in 2010. And even at 40 MPG, it is considerably more fuel-efficient than most light trucks and SUVs on the road today.
  • Requires premium fuel. The smart car requires premium fuel, which can be pricey, because of its small engine size. Smaller engines tend to perform better with a higher grade of fuel. You might consider its gas mileage to be the trade-off for the pricier gas.

In weighing the pros of a smart car against the cons, I find the pros win. For what it’s designed to be — a commuter vehicle for 1 or 2 people — the smart car is a great value with many added benefits. Could it be better? Sure, as with most products, there is definitely room for improvement. But, if you want a forward-thinking, unique and fuel-efficient small car, then I would definitely encourage you to consider the smart fortwo car.

Internet Promotion – Advantages and Disadvantages

The emergence of globalise trade, increase in foreign investment and cross-border transactions have put many small businesses under pressure to find innovative ways to continue to market their products and services. This is especially difficult given that they often operate on tight marketing budgets.

In the quest for cheap marketing alternatives, these small businesses continue to use conventional marketing tools such as newspaper, magazine, radio and television advertisements, unaware of the advantages that Internet Promotion offers. All too often, these entrepreneurs focus on the disadvantages of Internet Promotion and fail to adequately take advantage of the opportunities that it presents. Moreover, their preoccupation with conventional marketing strategies is driven by a misconception that these are cheaper than Internet Promotion.

To most small business entrepreneurs, marketing or promoting their products or services via the Internet can be a daunting task. However, with adequate information small businesses can benefit significantly from Internet Promotion while minimising the disadvantages that it presents. In fact, it may prove to be the marketing strategy that generates the highest return on investment.

The Advantages

Cost Effective and Enduring Marketing Strategies

The Internet has become the information superhighway for the buying public. Most persons prefer the hassle free transactions that Internet shopping can offer. As a result, the Internet has become the most powerful selling tool. Internet Promotion offers cost effective ways for small businesses to enhance their product or service distribution networks. For example, the use of portals can help create new marketing channels and logistics, or provide better or faster product access for customers.

In comparison to other forms of marketing, Internet Promotion presents the advantage of reduced budget and storage costs, when compared with printing brochures, producing television or radio advertisements or managing a call centre. It presents a fast and cost effective option for penetrating new markets.

Market Penetration

With millions of person using the Internet to search for products and services, small businesses can penetrate other markets at a fraction of the cost of traditional marketing methods.

Websites act as virtual storefronts, allowing businesses to stay open 24/7. Internet Promotion gives a business greater visibility, thereby creating more opportunities for increasing its customers at relatively low cost. Never before has it been easier for an upstart business to be able to reach out to literally millions of potential customers and to position themselves for success, without the need for costly infrastructure and overwhelming marketing costs. Thanks to the Internet, new businesses can become popular almost overnight.

Low Cost, Instant Communication

Email makes business communications instant, whether the customer or business affiliate is across the street or across the globe. It makes it easier for customers to maintain contact and readily facilitates repeat purchasing. An effective online strategy can therefore turn a small web business into a virtual cost saver and income-generating machine. The net result is that the small business can gain significant competitive advantage in a given market.

Many online businesses have therefore resorted to the use of ezines, blogs, pop-up ads and other online marketing tools to let customers know about new products or services as well as provide information relevant to their respective industry. The benefits of this strategy are two fold. Marketers can effectively heighten brand awareness for relatively new products on the market whilst strengthening customer relationships, with shorter time frames.

Content is Timeless

Internet Promotion also provides the advantage of being enduring. Whereas participation at a trade fair or conference loses sales impact, once it is over, and an advertisement in a newspaper or business magazine may quickly lose its sales generating value within a day or two or as soon as the next issue is released; Internet Promotion is often timeless. Apart from the dates and sometimes prices, much of your website content remains valid years after.

Real Time Statistics For Measuring Success of Promotion Campaign

One of the most significant advantages of Internet Promotion is that its success is measurable. Marketers can use tools that provide real time statistics, on unique visitors, repeat visitors, click through rates (CTR) on advertisements, thereby allowing them to evaluate the effectiveness of a promotion campaign. This enables marketers to determine what works for their particular market and to make timely changes in their marketing strategies.

Time Saving

Another important advantage of Internet Promotion is that it saves time since it generally does away with counselling on product uses and benefits, service information and sales administration. Visitors can access “frequently asked questions” to help themselves, and can buy online, without the involvement of staff. This saves time and money. So, whether 10 or 10,000 visitors visit the site, the increased cost is marginal whilst the savings can be immense.

But like any business approach, Internet Promotion is not without its risks and weaknesses.


Difficulty in Attracting Customers

Small business may not have the resources to pay for paid directory inclusion, pay per click inclusions and often have to rely solely on search engine optimisation or word of mouth to drive traffic to their sites. With millions of businesses selling the same product and services, competing with more established businesses can be frustrating and costly venture for small business.

On the other hand, larger companies can offer promotions, pay for directory inclusions, implement pay per click campaigns as well as employ the “who is who” in internet marketing to develop campaigns that generate traffic and leads.

Difficulty in Evaluating Legitimacy of Transaction

Another notable disadvantage of doing promoting businesses online is that it may be difficult for the businesspersons and consumers to thoroughly evaluate the legitimacy of a transaction. Small businesses are particularly vulnerable to thieves using stolen credit cards and stolen information to do online transaction.

With Internet credit card and identity fraud on the rise, small businesses are forced to finance costly security measures to reduce their vulnerability to fraudulent transactions.

Salespersons and Customers are Isolated

Another disadvantage of promotion via the Internet is that the customers and businesspersons are isolated. There is little personal contact between customer and salesperson prior to and after the sales is closed. Thus, the prospect for repeat sales may thus be diminished. Entrepreneurs are therefore compelled to adopt marketing strategies to drive online users back to their site.

From all indications, it appears that the advantages of Internet promotion, far exceed the disadvantages. With adequate knowledge, entrepreneur can benefit significantly from Internet promotion, especially small business owners.

More and more, the growth and outreach of the Internet’s, its ease and accessibility for customers is becoming inevitable. Small business would therefore be well advised to start their web advertising function in order to improve their competitiveness online.

The Safety Net

Within the dream we are dreaming, A Course in Miracles (ACIM) is clear that we have a safety net. We seldom see it that way as we feel trapped in a world of our making with no way out. Fear and guilt overwhelm us and we look to the words of the Course to elicit feelings of safety while completely misunderstanding where to find safety. The ego uses the reminders of the Truth from the Course so that we end up quoting them to ourselves and each other in an effort to feel good, prove we're right and extremely safe in a world of terror. This approach is an ego tick that negates the practice of true forgiveness.

When we're willing to recognize this world is not a happy place and we do not feel safe, our justifications with the ego get called into question during the practice of forgiveness. We find we're literally junkies who are addicted to excuses for what we're going with the ego; And since the ego can not allow forgiveness to reveal any ego trick, justification is a defense. Remember, a defense does what it says, ie, it defends (protects) and only what is weak uses defense due to the fear of lack or loss.

A reminder does what it says, ie, it reminds or points the way to something else in the mind. Reminders of the Truth from the Course point away from belief with the ego and towards (the meaning of) the Truth. This is a course on the practical application of forgiveness and the experience of the meaning of the Truth. It is not a course on faith and justification. The choice is yours in how you will use the Course.

A common example that most course students recognize is regard anger. Nowhere in the Course are we told we should not get angry. That would actually be unrealistic. We are simply told not to deny we're angry and to admit we are choosing to get angry. However, what we are told is not to justify the anger. Do not make excuses for why you are angry. It's never for the "justification" reasons you think.

Taking this basic concept, let's look into the ego trick of justification as a defense to keep the ego safe which we mistakenly believe is our safety. Once you understand the trick, it can be applied to undoing anything with the ego. In this article, we're going to expose the trick using the reminders of the Truth from the Course as those are also subject to justification.

Belief, Justification, Assurance and Defense

What makes it so difficult to recognize the ego is using justification with reminders of the Truth is because they seem so wonderful and that we want to believe them. They sound like the Holy Spirit is telling us they are true when it's really the ego tricking us into believing they are true. It brings down to the difference between a defense of the ego and a reminder from the Holy Spirit and the choice you make. There is a huge difference in the mind.

First, let's look at few basic concepts to further the discussion:


Choosing to believe in an unreal ego idea (thought) makes it appear real and so you only have to invest belief with the unreal to prove you are right. Continued belief (judgment) keeps the idea with you.


Justification means, "to show, prove or declare something is right." It is the reasoning used by the ego for believing the unreal idea.


Since all belief and justification is in the mind, defense is in the mind and it means, "an attempt to justify (prove correct) or to do something in favor of an action." The only action you can take in the mind is decision making. Choosing to justify a ego belief makes a defense. It protects the unreal belief as you're in total agreement with the ego and denial of the Truth.

Let's be really clear: The defense (belief plus justification) does not make what you are trying to believe true. It makes the belief (unreal) appear real. The meaning is still what you've chosen with the ego even when used to justify a reminder of the Truth.


Assurance means, "to dispel doubts or a promise." There are two types of assurances: God or ego. The only guarantees the ego provides is what you're already experiencing and is clearly not working. Reminders of the Truth (God) point directly to the assurance (promise) of what is real. You choose which one sounds better and if it is the reminder, then you've got to get out of the justification trick.

The Separation Never Happened

We would not believe we're in this world unless we've already bought into the idea that we've separated from God. "The separation never happened" is the basic Truth reminder as part of the Atonement in the Course. It does, however, get used by the ego as a defense to negate the practice of forgiveness.

Justification of the reminder is the ego defense strategy. If we rephrase "the separation never happened" to the ego version, the trick of justification begins to expose itself: "Because the separation never happened, as the Course says, you are justified and correct to believe it did not happen." Honently looking reveal that we just explained why our belief that "the separation never happened" is correct using our "because" excuse (justification) with the ego. Again, this is not a Course on faith or justification as that further the ego and hides what the Truth reminder is pointing towards (which in this case is part of the Atonement, the solution). One mistaken belief leads to the next. Not far behind are the justifications as to "why" you are safe and still at home with God (other Truth reminders) in this world.

The Safety Net

Remember, this is a course in the obvious. The safety net can not be found in belief which defends the ego. It is only in those reminders of the Truth in the Course. Those do not require belief. Truth is not an idea. It's reality.

All reminders of the Truth, which are so lovingly pointed out to us in the Course, are there to do exactly what a reminder does: Remind us that we have reality (Truth) to catch us if we make a different choice. This does not mean to choose to "bliss out" on these assurances through ego belief. Rather, it means to consider them the explanations for why it is safe to practice forgiveness and obtain the experience of the Truth (which needs no defense).

Consider the rest of the Course another set of loving explanations for what you are choosing to give up (forgive). The light of Love shines brightly enough for the safety net to be obvious to anyone willing to look at their ego and forgive.


To the ego, defenselessness is seen as weakness and yet to see the safety net, you will need to stop defending the ego. The justification junkies we all are is merely a mind addiction from wanting to be right instead of happy. However, now you know that justification of belief merely defends the ego; And now you have the trick exposed to apply to anything in your life.

Defenselessness (not defending the ego) is true strength because it relies on the Father where the Truth reminders point to remembrance of Him. To head in that direction in the mind, you must first accept that you've already chosen with the ego and will continue to do so as you learn forgiveness. You are going to get upset and angry. Do not defend (justify) that anger. Also, accept that you've been trying to believe your way to the Truth instead of practicing forgiveness of the beliefs (judgments) which leads directly to where the reminders point. Do not defend (justify) the trick even if you feel guilty or angry (do not justify them). Every time you accept responsibility for anything as being your choice, even when you've chosen to believe with the ego, you have the ability to choose differently because you are not justifying it which is protecting the ego.

What you are believing with the ego is what you are forgiving. The Father has provided the safety net but it's your decision to use it or not. The Truth reminders point where to look in the mind for the safety net and how to forgive. Forgiveness leads directly to the meaning in the Course that safety is in defenselessness. Forcing faith merely reinforces the ego. That's not true bliss and not the safety net.

All About Your 3G Internet Service

In the technology circle, there is much hue and cry about 3G internet services. It is a known fact to everyone that 3G stands for "3rd Generation", but very few are aware of this technology from its core. Basically, it's an initiative taken by the International Telecommunication Union to create a global wireless standard for mobile internet access. However, it requires a minimum mobile internet access speed which is comparable to DSL (Digital Subscriber Line) internet speed. To meet the technology standards, there needs to be high-volume voice services.

Unlike its predecessor 2G (2nd Generation) technology, which was discovered around voice applications including talking, call-waiting and voicemail, 3G technology emphasizes on internet and multimedia based applications that facilitate web browsing, music downloads, video conferencing etc. However, to access 3G network, your device need to support an information transfer rate of at least 200 Kbit / s. With the increased demand for high-speed internet services, the popularity of 3G is also surmounting. The technology has multiple benefits to offer, some of which are discussed below:

High-speed Internet on the Go: Before the advent of this technology, it was almost a dream to get access to high-speed internet on the go. Modern developments in mobile technology coupled with 3G has created great opportunities for users to surf internet at a blazing fast speed, even while they are traveling.

Reaches Remotest Corners: It's easy to find 3G access at places where wired connectivity is difficult to install. This helps minimize the gap in internet access in rural areas or areas with limited connectivity. The speed sometimes exceeds the speed of dial-up internet services.

Affordability: 3G standards benefited the rural people to a great extent. While it's expensive to set up wired connections at homes, the wireless internet costs less and offer better speed to the users. With the development of this telecommunication technology, users can now get high-speed connectivity even on their mobile devices.

Multimedia Usage: Both corporate and personal consumers benefit from the service as it facilitates the use of diverse multimedia applications and enhancements the wireless internet experience. It enables real-time video conferencing, music download at a faster speed, uploading and downloading files at a speed that equals to wired broadband services.

Stay Entertainment: Internet offers multiple ways to keep the users entertained. For lightning fast internet speed and seamless network availability, users can enjoy online gaming, listen to their favorite music or watch movies online with their 3G internet connection.

Although, 3G internet technology is getting momentum both in urban and rural areas, there are still some places where this technology is not as effective as metropolitan cities like New York and San Diego. While telecommunication experts are hopeful to enhance the reach of both 3G and 4G (4th Generation) networks and make the services more affordable for the users, the increased traffic and the usage of mobile devices are the two main issues of concern for the tech experts. Moreover, to sustain a balance in the environment, there needs to take more precautions, as wireless rays often cause harmful radiation, which have adverse impact on the environment.